Rafael Hinz Creative Brand

Selected Projects (2001—2009)

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Project Kaisei
Project Kaisei
Project Kaisei

Project Kaisei


– Awareness, Non-Ptofit, Environment

The Challenge

Project Kaisei is a non-profit organization for the resolve of naval pollution.

Key Objectives - Draw attention to the global issue of naval pollution. Educate to provoke autonomous act as part and alleviation of the problem.

The Solution

Strategy - Build awareness for garbage production as the cause of naval pollution. Inspire to rethink and permanently influence behavior.


Posters with quotations from ‘the perspective of garbage’ speaking of the perish of marine life caused by garbage.


OOH is placed at locations with high waste production within urban areas.